The Investigation is Led by Kolobki (workshop)
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1h 30 min
Why do people make software? To solve some problem or unlock some opportunity.
But what if the problem isn't real? What if it's just a fantasy of a customer or your manager? What if it doesn't actually exist?
The key to understanding the problem is its impact on the target audience.
In this product-detective game, participants will take on the role of detectives, searching for a problem through indirect clues hidden in interview results, quantitative analytics, qualitative research, surveys and other artifacts of user research and requirements elicitation in the analyst's arsenal.
Having found it, the participants will propose a solution by building a Value Proposition Canvas and defining an MVP for the product.